Done is better than perfect.
A philosophy by Mark Zuckerberg that I diligently live by...because I believe : Timely Action Will Always Beat Delayed Perfection
Sameer Desai is an ideator, motivator, and thinker. He believes that brands should begin with a powerful thought that needs clarity, conviction, and the courage to see it through. His approach blends strategic insight with creative sharpness. He’s someone who can zoom out to see the larger picture, yet dive deep into the detail when it matters. To him, branding is about finding the one idea that resonates, and then building it into something that lasts. What drives him is a deep belief in the power of asking the right questions, of listening closely to consumers, and of shaping ideas that stand for something. Whether he's mentoring young teams, guiding business owners, or creating space for purpose-led conversations, Sameer’s mindset has always been rooted in moving from thought to action, from dream to direction.
When Sameer started Seagull, the intention was simple. To launch brands and give them the wings to grow with purpose. That meant building them with clarity, creativity, and a deep understanding of the customer. Every brand the team has built under his leadership has been rooted in insight and designed to scale sustainably. It’s a journey he has always believed in and one he continues to build on.
